Miriam Buttu

I grew up in a tiny town outside of Toronto, Ontario, and though my life has taken me all over the world at various times, I somehow came back to this little beautiful place called Whitby. Growing up, everything seemed pretty normal. I had a pretty average experience in elementary and high school, but when I reached university, I realized that something wasn't right. That was the first time I experienced being out of alignment, although I had no idea what was going on. I fought through it as long as I could. I convinced myself I wanted to be a lawyer. I wrote my LSAT, and applied to law schools. Only to realize then, that wasn't at all what I wanted.

Long story short: I spent years trying to figure out WHY I always felt out of place and unfulfilled when it came to my career. To the outside observer, my career had flourished. I went on an international internship to Nicaragua, where I spent a year doing HIV prevention education with youth. When I returned to Canada, I was hired by a fundraising startup and quickly 'moved up the ladder' to lead the recruitment and communication department. That's when I started to feel the lack of alignment again, so I pivoted. I became the Program Director of a non-profit education focused organization, then the Executive Director of the same organization down the road. I consulted and taught at a large university, and the list goes on. And on. And on. That little voice inside telling me that I needed to redirect my career efforts got louder and louder with each career pivot that I made.I had been dabbling with Entrepreneurship for a while by now.

As the Manager of Recruitment and Communications, I had led the hiring of 2000+ fundraisers across North America, and I had witnessed first hand the lack of knowledge that exists on HOW to market oneself to employers. That's when I started to develop my own framework on how to do so successfully. Over the next few years, I used my own techniques and strategies to land those great gigs I mentioned above. So I knew for a fact that they worked. That's when I started coaching, speaking and creating online courses. And THAT is when I discovered what true alignment feels like.