The chenille plant is a vigorous, upright, coarse-textured shrub that usually attains a height of 5 to 6 feet. Older specimens can grow taller with some support. The stems are heavily foliated with 6- to 8-inch-long, ovate, medium-green leaves. The flowers of chenille plant are attractive and droop in cattail-like, pendent clusters up to 18 inches in length. Flowers are showy, red, and borne by female plants during warm months of the year.