Achieving Sustainability with a Certified Crop Adviser

Date & Time

Mar 3rd at 12:30 PM until 1:30 PM


Convention Center 
Commodity Classic 
Learning Center 


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Sponsored by American Society of Agronomy's International Certified Crop Adviser Program

Speakers: Paul Hishmeh, Data & Technology Director, Field to Market: The Alliance for Sustainable Agriculture; Tim Laatsch, President and founding member, Field Hawk, LLC

To meet the growing demand for sustainably produced food, buyers of commodities want to know how sustainably they are produced to support their claims. Sustainable production is related to efficiency. A Certified Crop Adviser (CCA) utilizing Field to Market's (FtM) Field Print Calculator can evaluate your farm's sustainability footprint and help you select practices that will improve it.

The International CCA program now offers the Sustainability Specialist (SSp) Certification for CCAs who focus their work in whole farm sustainable practices. Learn more about the specialty along with how to identify practices that help make your operation more sustainable.

The 2017 recipient of the International Certified Crop Adviser (ICCA) of the Year Award will be recognized during this session. The award celebrates outstanding individual proficiency and industry leadership.