Guidebook for associations
Do you have a tactical plan to grow your organisation? Associations use Guidebook’s best-in-class app building platform to engage with members, improve renewal rates and increase sponsor revenues.
Leading associations trust Guidebook
Grow your association with Guidebook
73% of associations communicate with their members through non-print mediums. The easiest place to aggregate information in one accessible central location is a mobile app.
Growth Zone - 2018 Association Trends Survey Report
54% of associations report their membership has either decreased or not grown at all with the primary reason being that members don’t feel engaged.
Marketing General Incorporated - 2019 Membership Marketing Benchmarking Report
Your association members already spend 80% of their mobile minutes in apps.
Be where your members are. Without an app, you are missing out on a key opportunity to engage.
Track and verify member participation with Session Verification. With Guidebook, keeping accurate records of members’ attendance at member meetings or an annual conference (e.g. CPD credits) is as simple as scanning a QR code.
Move beyond basic signage and other passive partnership benefits via Guidebook. Our platform allows you to monetise your app to generate revenue, promote key partners, attract the interest of new sponsors, and gather insightful data.
Networking & engagement
Guidebook offers industry-leading interactive features that will help drive an increase in member engagement and networking. From interactive maps, forms, and live polls to live social feed and push notifications, we have unmatched quality features to help you create a more engaging experience.
Central information hub
Whether you are building an app for your annual conference, smaller meetings, or year-round membership needs, Guidebook helps you inform your audience. Meet your members on mobile with the most up-to-date information about your association and keep it organised in one central location.
The CMS (Guidebook Builder) is so agile, which made it so easy to build. Our event app turned out exactly as we planned from the moment we dreamed it up.
YMCA of the Rockies
The YMCA of the Rockies built a branded mobile app with two guides for the several thousand internal staff and guests who needed information throughout the year. With Guidebook, they built an internal staff guide as an onboarding resource and to better inform and communicate with employees. For their external guests, YMCA created a guide to house hotel information, links to local attractions, maps, and even included a communication channel for their guests.
American Marketing Association
The American Marketing Association provides learning opportunities for marketing professionals to collaborate, network and grow professionally. With Guidebook, they were able to build a mobile app for their internal and external events, including their annual conference, symposiums, trainings, and company summits. The mobile app keeps their members informed with up to date schedules, interactive maps, push notifications, and more.
American Massage Therapy Association
The American Massage Therapy Association has used the Guidebook platform to power its national conference app since 2013. Since its inception, the app has been a valuable tool for its 1,500+ attendees and has helped the association nurture its community and drive more member engagement by keeping conference attendees informed with up-to-date information.
Los Angeles Philharmonic Association
With over 2,000 artists and 120 hours of entertainment featured during their one-day event, Celebrate LA!, the LA Philharmonic Association needed a modern way to showcase it all. With Guidebook, they were able to create an event app that enabled attendees to select their schedule and create custom agendas. Sights, activities, and musical performances were also highlighted to give event attendees the best experience possible.